Where's the lie? Selena & Rhianna are inclusive and connect with their target market. kylie cosmetics thrived when it was first introduced but now her new competitors are doing so much better
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Kylie Cosmetics
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Kylie Jenner: How the reality teen founded a cosmetics empire - BBC News
Kylie Jenner sells $600million majority stake in cosmetics brand | Daily Mail Online
Selena Gomez' Rare Beauty VS Kylie Jenner's Kylie Cosmetics
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KKW Beauty vs Kylie Cosmetics - American Beauty Star
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How Kylie Jenner and Ulta are changing the cosmetics retail industry | The Business of Business
After Filing Suit Against KKW, Seed Beauty is Taking on Kylie Cosmetics, Coty in New Trade Secret Lawsuit - The Fashion Law
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